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New year, new you? Why so many women decide to look into breast augmentation in January and February


A look at the many different reasons for considering breast enlargement surgery at The Edinburgh Clinic, and the important information that potential patients should consider.

The beginning of a new year is always a popular time for reinvention and new beginnings, as we seek to leave the past behind and redefine ourselves for the coming 12 months.

This drive for a fresh start might manifest itself in splurging on a new wardrobe in the January sales, planning for a holiday later in the year or maybe even changing career. For many women though, the change they want to make is more fundamental than that.

What do I need to know if I’m thinking about breast augmentation? Why is it so popular?

Opting for breast augmentation is not a decision to be taken lightly, and only after proper professional consultation with an experienced practitioner. It is nonetheless the most common cosmetic surgery procedure in the UK and for many women it is a choice that has positively impacted on their lives, their confidence and their views of themselves.

And while breast augmentation can of course be desired purely for personal aesthetic reasons, it is also commonly used to aid with postural discomfort, recovery from bodily changes like pregnancy or weight loss, and reconstruction after mastectomy and other surgeries.

Whatever the reason though, the ultimate goal remains the same – to help each woman to feel comfortable in and happy with her own body.

Does this surgery mean I’ll end up with huge breasts?

Not necessarily, no! While many women do wish to make a significant enlargement to their bust, it’s actually much more common to opt for more subtle alterations to breast shape and size.

Perhaps certain items of clothing don’t sit quite as you would like, or maybe you just want to have a chest size that’s more proportional and in keeping with the rest of your body. This is where discussing the subject thoroughly with members of our surgical team is so important.

It’s vital to carefully consider whether this sort of surgery is right for you in the first place and to ensure that, if you do decide to proceed, the results you are expecting are both achievable and right for you.

If I do decide to have breast augmentation, what will happen?

Once you have contacted us to arrange a consultation, our experienced and friendly team will guide you through a process to consider your options when it comes to breast enlargement.

You will be asked about your desired breast shape and size, and your options will be fully discussed to ensure that the decision you make is properly arrived at and will lead to the results you expect.

You will not be pressured to have surgery that may not be appropriate for you, or to make choices without proper care and consideration. Only once you are comfortable and happy that you understand and want to move ahead with the surgery would the procedure be scheduled.

At my consultation, what should I ask about?

You can ask about any aspect of breast augmentation that you wish, of course, but here are a few pointers for key questions to discuss when you visit:

  • What does my surgery involve and what are the potential risks?
  • What will happen on the day of my surgery?
  • What is the recovery process going to be like?
  • Can I see before and after photographs?
  • Do I need to do anything in advance of my surgery?

Your consultant will answer these and any other questions you may have to put your mind at rest in preparation for your procedure.

You can read more about the preparation for this type of surgery and the procedure itself on our Breast Augmentation page. There’s also further information there about aftercare arrangements in the weeks and months after the surgery.

Breast Augmentation is a step that many UK women have opted to take, transforming their body image, their self-confidence and their everyday comfort and mobility. If you think it might be right for you, and would like to discuss it further, please do get in touch.

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